Legal

Acceptable Use Policy

Version 1.0 · Last updated [DATE OF PUBLICATION]

On this page
  1. 1. Lawful use
  2. 2. Email marketing rules
  3. 3. AI use rules
  4. 4. Upstream AI provider policies
  5. 5. Platform and technical rules
  6. 6. Connected Services
  7. 7. Enforcement
  8. 8. Changes

This Acceptable Use Policy ("AUP") is part of the Terms of Service between you and Vrandex Media, obrt za usluge ("Vrandex"). It applies to every Authorised User, Workspace and Client Brand. Capitalised terms have the meaning given in the Terms.

We may investigate suspected breaches, remove or block Content or Output, suspend or terminate access, and report illegal activity to authorities. If you find content that breaks this policy, report it to legal@vrandexstudio.com (see our Legal Notice).


1. Lawful use#

You must use the Service only for lawful business purposes and in line with all laws that apply to you and to the people who receive your emails, including advertising, consumer, price-indication, e-commerce, anti-spam, data-protection, intellectual-property and AI-transparency laws.

2. Email marketing rules#

Emails designed with Vrandex Studio may only be sent in compliance with these rules, whatever sending platform you use:

  1. Send marketing emails only to people who gave valid consent, or where another legal basis truly applies (for example, the existing-customer exception in EU law). No purchased, rented, scraped, harvested or appended lists.
  2. Every commercial email must include your business identity, a valid postal address, a clearly visible unsubscribe link and, where your platform supports it, a preferences link. Do not remove, hide or disable the footer blocks the Service provides for this.
  3. Honour unsubscribe requests promptly (and within the time your law and your sending platform require).
  4. Do not use misleading sender names, subject lines or preheaders, and do not hide the commercial nature of a message where the law requires it to be identified.
  5. Price reductions must comply with the rules in your market, including the EU rule that announced reductions refer to the lowest price in the previous 30 days. Do not show false "was" prices, fake urgency or fake scarcity.
  6. Do not send phishing, malware, chain letters, or content designed to harvest credentials or payment data.

3. AI use rules#

You must not use AI Features to create, request or attempt to create:

  1. Sexual or sexualised content of any kind involving real or realistic people, any content involving minors in a sexual, violent or exploitative context, or nude or intimate images of anyone.
  2. Realistic images, voices or depictions of an identifiable real person (including employees, influencers, models and public figures) without that person's prior written consent that covers AI generation and editing. No celebrity look-alikes.
  3. Content that impersonates a person, brand, company or authority, or that falsely suggests endorsement, partnership or official status.
  4. Content imitating a competitor's brand, trade dress, logos or campaigns, or made "in the style of" a named living artist, photographer or designer, or that copies third-party copyrighted works.
  5. Deceptive "deepfakes": realistic images of people, products, places or events presented as authentic when they are not, without the disclosure the law requires. Do not remove or alter AI-generated markings or labels.
  6. Misleading product images: images that show a product differently from what customers will actually receive.
  7. Hate speech, harassment, threats, content promoting violence, terrorism or self-harm.
  8. Content for regulated or prohibited goods and claims contrary to law, including unapproved health, medical or financial claims, weapons, illegal drugs, tobacco or alcohol to minors, gambling where not licensed.
  9. Political campaign material, election content or content intended to manipulate public opinion on matters of public interest.
  10. Content that violates privacy, including collecting or inferring sensitive data about individuals.

4. Upstream AI provider policies#

AI Features run on models from third parties. You must also comply with their usage policies, as updated from time to time, which form part of this AUP:

  • Anthropic Usage Policy: anthropic.com/legal/aup
  • OpenAI Usage Policies: openai.com/policies/usage-policies
  • Google Generative AI Prohibited Use Policy: policies.google.com/terms/generative-ai/use-policy
  • fal.ai Acceptable Use: fal.ai/legal
  • Higgsfield Terms and Acceptable Use: higgsfield.ai/terms
  • Recraft, ByteDance (Seedream), Bria: policies linked on our AI Transparency page

Where any of them is stricter than this AUP, the stricter rule applies.

5. Platform and technical rules#

You must not:

  1. Probe, scan or test the security of the Service, or bypass authentication, rate limits, Credit metering or usage caps.
  2. Extract, copy or reveal our prompts, system instructions, models, templates in bulk, or source code; or attempt prompt injection against the Service.
  3. Scrape, crawl or automate access to the Service except through features we provide.
  4. Use the Service, its Output or our models to develop or train a competing product or AI model, or to benchmark for a competitor.
  5. Upload malware or content designed to harm systems.
  6. Overload the Service or use it in a way that degrades it for others.
  7. Share accounts, resell access, or let unauthorised people use your Workspace.
  8. Upload content you have no right to use, or connect a store or email account you are not authorised to connect.
  9. Use the Service if you are under 18.

6. Connected Services#

You must also follow the rules of the Connected Services you use (for example Shopify, Klaviyo, Mailchimp, Vrandex Send). Breaking their rules through the Service is a breach of this AUP.

7. Enforcement#

We may, proportionately to the breach: warn you; remove or block Content or Output; restrict AI Features; suspend or terminate access; and refuse future service. When we restrict content or access, we tell you the reason and how to contest it, unless the law or the urgency of the situation prevents it. You may reply to legal@vrandexstudio.com; we will review your reply and respond.

8. Changes#

We may update this AUP. Material changes are notified as set out in the Terms.

Contact: legal@vrandexstudio.com · Vrandex Media, obrt za usluge, Ulica Velimira Terzića 13, 21000 Split, Croatia